Friday, September 30, 2011

Create Your Own Opportunity

This week has been very exciting for me.  I joined the Better Business Bureau and the San Diego Chamber of Commerce.  I will say that this time around I'm not waiting for an opportunity,  I'm creating opportunity.
I have the ability to become bigger and better if I allow myself to soak up all the information I can. 
My faith clings deeply as I'm about to venture into an area of being a business owner, an entrepreneur, a leader.  I will make my own destiny.
I could spend every day filling out applications in this busted up economy or I could find ways to create business.
The other way is a lot more fun!

Monday, September 26, 2011

A little PR goes a long way...Written by Eve and Maureen of EveGreyProductions


EVEGREYPRODUCTIONS HAS The answer to KEEP YOUR CUSTOMERS TUNED IN: Internet Video!
 Recent projections for the Internet is there will be over 2.10 billion Internet users by 2012.  97% of consumers now use online media when researching products and services in their local area.   YouTube (video content only) is the 2nd largest search engine in the world making video content the hottest item on the internet!  There are more than 1 billion videos watched worldwide everyday!
82% of internet users are familiar with video, 52% of those take an action as a result of that video and 16% of those purchase as a result of that video.  If your company doesn’t have video on your website it is missing out on the most compelling marketing tool of our time.   It only mades sense to offer your clients access to your goods and services via internet video.
CEO Eve Grzadzinski of EveGreyProductions L.L.C., (formerly Co-Producer of the John Kerwin Show and Ashley Olson’s Stunt person), saw a need in San Diego for a full service Videography Company that would allow clients to incorporate Hollywood calibre video into their businesses without spending the money of a Hollywood Production.
Eve accessed her extensive network of film professionals and has a formidable collection of 9 Cinematographers, 4 Editors and 4 Associate Producers to do your bidding.  Her team is experienced and will craft the video that will get your business the internet presence it needs to stay competitive and capture a much larger  market share than businesses not using video marketing.

Monday, September 19, 2011

A letter to Josh

A young Director, Producer and Actor asked for some guidance today on writing a good proposal.  It's so fun when I am asked to evaluate something.  I love the enthusiasm these fresh faces bring to me.
I decided to include this in my blog today since there are some common mistakes that people make when they create a Proposal for film or television.
These points do not include the proposal process all the way, but they are some very good tips that anyone could use
Hello Josh,

I really thought it was very good.  I think that it was nice that you have put a personality to the Proposal.
Here are my notes for you.
You had one spelling error.  Read it out loud to yourself and then have someone else check it.  Spelling and Grammar are imperative. 
List all Players with 1 paragraph Bio's each time you add someone.  It was good that you did that but needs to go in the beginning.  This is also where you would want to add Why this project is important to you and how you would sell it.  Explain "What makes this person important to this project"?
Make sure you sell them on the projects "Uniqueness"  If it is similar tell why this one is so different?
When you are discussing the story write the sentences in the form as if it is happening right in front of them.  What do they see?  Example: Jeremy and I are walking across the blood riddled football field, when two shots are heard.  That' how the project will be captivating.
Leave off No Producers TBD
This should be done page by page so it looks organized..Great job and let me know what else you might need.

Monday, August 1, 2011

Making Lists

I woke up this morning with the intention that I was going to get so much work done but then I realized that my cell phone didn't work.  I can't allow that to get in my way and I have so many other things to be working on.  Blogging is one of them. 
My game plan today is to look fresh and start new.  Re-organize my boards, make my game plan for the week, set up a routine for excersice.  Go out and shoot some quality video. 
Even though I have no phone the list is endless to what I do without one.
Time management is imperative to those in the entertainment production industry.
I find that what works for me is to create lists.  At the end of my day I have crossed out a dozen or so tasks on my list.  That makes me manage my time better but it also creates a lot of self-esteem because at the end of the day I realize that I have accomplished a whole set of things.  These lists can be used later when writing resume's or cover letters to show that I have tackled these tasks and completed them.
As soon as a thought comes to my head, I write it down.  No human can possibly remember everything.  Once I forgot to write down that I wasn't supposed to update my software on my cell phone.... And this is the reason I can't use it today!

Friday, July 8, 2011

Midlife Show Business

I have become the most independent/dependent person I know.  If this sounds like a double negative it is.  However, aren't double negatives sometimes truthful?
A year can embrace so many changes.  Perhaps it's because I left a miserable job in Aerospace to become a Producer.  How is that possible? Well it is.  While working previously as a material coordinator in Aerospace I have also worked in several other positions.  If I had to describe my career path, I would say it's like a big giant bin of Jelly Belly's.   I have been a Kitchen Designer at The Home Depot wearing an orange apron.  I was a loan officer before the real estate housing bubble burst.   Now wait...Before I sold sub prime mortgages to people who didn't listen to me,  I sold cars for ten years. Other than the main careers I've had; I've also been a huge hobbyist.  I volunteered as an art instructor for children and adult that suffered from mental illness.   I've been a back up vocalist in a band. I organized a fundraiser for Habitat for Humanity.  I've been an extra, a double and a stunt person. I've even drove an ice cream truck.  
Why producing?  Well,  what doesn't a producer do?  In order to get it right you need to know when to act, how fast to act, and how to come as close to predicting the future as you can.  I'm happy to report to you that a producer wears all hats and it just helps if you know a little about everything in this career.

You are always selling, you are always a customer service supervisor, you babysit, you counsel and you grow excitably happy with every second that it works out.
 I am happy to have had all these opportunities that's why when someone asks me to go make coffee I can smile and be happy to do it.
The best part is.... I made the decision to change my career again at the age of 46!   
Go after your dream no matter how much of a sacrifice it is.  Never let anything stand in your way but don't step on people on your way up.
The best, best part is it doesn't matter how long it takes to get there enjoy the journey.